Website for E commerce in Australia

e Commerce Website Design for Home Filter Water

IDS crafted a clean, health-centric website for Home Filter Water, an Australian provider of residential water filtration systems. The objective was to translate their emphasis on purity and wellness into a modern digital identity that strengthens user trust and guides customers smoothly through their product offerings.

Our Approach

We designed the interface with a fresh white-and-blue palette, fluid graphical elements and clear messaging to visually communicate the idea of pure, safe drinking water. The hero section features strong lifestyle imagery and a bold headline, establishing immediate relevance and emotional connection.

Key Design & UX Decisions

  • Clarity-Focused Layout
    We structured the content to present essential product benefits health, safety and wellbeing in an intuitive, easy-to-read manner.
  • Visual Storytelling
    Icons, soft gradients and water-flow patterns guide visitors through the narrative of “why choose purified water,” enhancing message retention.
  • Modern UI + Clean Typography
    A minimal, contemporary aesthetic ensures the website feels trustworthy, professional and aligned with the brand’s promise of purity.

Brand Impact

Through cohesive visuals and a user-friendly content structure, we helped position Home Filter Water with a polished, credible online presence. The final design reflects their values while demonstrating our agency’s ability to create meaningful, market-aligned brand experiences.

PLACE : Rajkot

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